Once a brand name is defined and the target audience is established, it is time to use all the tools to construct the brand presence and its public recognition. Successful brands never stop advertising, even the biggest names out there spend millions on marketing strategies and creative visuals to stay popular in this super competitive market. As tough as this may sound it can also be super fun, eventful, creative, energizing and uplifting. Knowing also that your brand's successful servies and products can touch people's hearts or change lives in various forms.

So as Enhansa we are always thrilled to get involved in the construction or enhancement process of the brands of our customers and create original ideas and visuals that engage people, and inspire with core values.

"Your brand is the promise you make to your clients and staff"

Over the years we've had the pleasure of creating numerous brands from scratch, help them grow while we grew alongside for over a decade at times, and sometimes, enhanced big brands with facelifts at their new phases. We also have saved brands from going into the market without proper visual representation of their core essence.

VISUAL IDENTITY

WHAT IT ENTAILS

Your visual identity includes the desired styles and values that represent the brand culture both in your inner world and in the market.

These values are at the forefront in the design process of the visual identity creation. Brand colors, font choices, every design decision translates into feelings and postures. All printed surfaces such as business cards, envelopes, product boxes, uniforms, hats, and even indoor and outdoor spaces make up your visual identity.  

CASE STUDY

LOGO + VISUAL IDENTITY

Lets take a look at a first round of logo ideas made for a fashion / jewelery brand inspired by 1920s, and 30s art and typography, with a modern twist.